Back to projects
Let's talk
Nubank — Operação Roxinho

Nubank · Self-initiated · 2026

Operação Roxinho

Concept Film · Generative AI · Character Animation · Voices

01 Film

Nubank · 2026
01 / 01 Operação Roxinho16:9

02 Overview

Concept Film · Generative AI · Character Animation · Voices

A heist on the bakery counter.

A character-driven concept film for Nubank. A grumpy receipt, three coins and a worn-out grey card set out on a mission across a bakery counter, all for the purple card. Characters, script, AI image and animation, voices, sound and edit by Hypeframe.

Concept film. A self-initiated Hypeframe project, not commissioned by the brand.

Credits

Brand
Nubank
Idea, characters & direction
Hypeframe
Image, animation & voices
Generative AI, directed by Hypeframe

03 Frames

06 Frames
  1. Nubank — Frame 1
    01 / 06
  2. Nubank — Frame 2
    02 / 06
  3. Nubank — Frame 3
    03 / 06
  4. Nubank — Frame 4
    04 / 06
  5. Nubank — Frame 5
    05 / 06
  6. Nubank — Frame 6
    06 / 06

Next project

03 / 08
Havaianas · 2026CalçadãoView case

Let's talk

Tell us about the project.

A few lines are enough. We reply within one business day.

Prefer e-mail? contact@hypeframe.com.br

What do you need?